Partially Addressed Mail
With Partially Addressed Mail, you can reach new customers without having to buy marketing lists. It's a precise acquisition tool, allowing you to target at full postcode level, typically around 15 households. Our planning team can help find the best prospects for your mail campaign using geo-demographics for accurate targeting, we’ll even remove existing customers to help keep your costs down.
Use Partially Addressed Mail to help hit acquisition targets
*We are introducing a new JICMAIL levy to the Advertising Mail and Partially Addressed Mail products, to support the future funding of JICMAIL from the 22 April 2021. The levy, set at 0.3%, will replace the existing subscription model applied by JICMAIL, providing greater transparency of associated costs to advertisers. Much like the current ASBOF levy, Royal Mail will act as a collection agent of the JICMAIL levy from advertisers, and pass all levies collected directly to JICMAIL. Find out more information on JICMAIL at https://www.jicmail.org.uk/
Let us help you find the best marketing mail solution for you
of Partially Addressed Mail is engaged with by prospective customers.* That can include being opened, read, sorted, filed, displayed or being returned to.
Partially Addressed Advertising Mail user guidepdf, 498.15 KB
Retail Letters price guidepdf, 2.75 MB
Targeting customers with Partially Addressed Mail fact sheetpdf, 1.41 MB
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