Whether you’re new to direct mail, have a limited marketing budget, or just want the convenience of creating mailing campaigns in less than half an hour, Mailshots Online is the simple and direct way to grow your business.

Mailshots Online is a tool which lets you design your own mailshot from your computer in just a few easy steps:

Your mail piece can be a double-sided A5 postcard (half the size of an A4 sheet), an A4 letter with C5 window envelope, or an A5 greeting card (a folded A4 card).

Once you’ve chosen your template, you can customise it with your own copy, artwork and photos or choose from our library of designs and images.

Once you’re happy with the look of your mail piece, you’ll need to let us know where to send it. You can do this by uploading addresses from your own customer database, or by purchasing a list from us.

When you’ve finished, you can proof your design online before completing your order. You can even save the creative to use it again in future campaigns. If you place your order before 2pm, we’ll print all your mailshots and despatch them the same day. Otherwise, they’ll go out the next working day. The speed of delivery will depend on whether you opt for First or Second Class postage.

To get started straightaway, simply register on the Mailshots Online website (Opens in a new window). If you need any help, you can download a detailed step-by-step guide to using the service as soon as you have logged in.

To submit your own address data, you can either upload a spreadsheet, or use the online entry form on Mailshots Online. These addresses can then be added to your account, with an option to cleanse the data at an additional charge.

Cleansing could save you money on your mailing, as each removed address costs considerably less than the unit cost of sending a mail piece to an out-of-date or duplicate address.

Please note that you can only send to UK addresses using Mailshots Online.

If you want to get your message out to thousands of potential new customers, you can purchase a list from within the Mailshots Online tool.

This is a simple three-step process which lets you search for data most relevant to your needs. For example, if you are sending to businesses, you can specify postcode area, employee numbers, turnover, industry code or job title. For consumers, you can select from postcode area, gender, age range and income range.

Once you’ve approved your list you can either save it or attach it to your mailshot. The cost of the data will be added to the final purchase price of your campaign.

For more complex contact lists, or to discuss the best data options for you, you can contact Royal Mail Data Services on 08706 004 404 or email datasales@royalmail.com.