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Making your leaflets interactive

Our Door to Door service has always been a unique way to reach your customers, because your messages arrive along with their daily post. Now, with one scan of their smartphone, your promotional leaflet or mail piece takes customers even further – right into the heart of your web space.

Our innovative partnership with Digital Space makes more of your door drop. We embed an invisible digital watermark into your artwork, which customers identify through the Digital Space logo. Once they’ve downloaded the free Digital Space app (available from all app stores) all your customers have to do is hold their phone over your leaflet to go straight to your digital presence.

It means customers can act immediately – so if you tell them about a new product, within seconds they can be buying, viewing a video, registering for updates or telling you what they think.

With our full support package, it’s easy to watermark your promotional leaflet or mail piece. It doesn’t affect your artwork or design, we’ll help you test the technology and we’ll provide full analytics about your click through. With digital watermarking, Royal Mail Door to Door takes customers from their front door to your digital floor – small wonder we call it the action medium.

We are running a pilot scheme over the next few months.

To find out more, contact our team:
Tel: 0845 611 2666
Email: doortodoor_sales@royalmail.com

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