The fast, effective direct mail solution
Do you want to achieve better results with your next direct mail campaign? Let us help. We developed Mailshots Online to give small businesses a one-stop-shop for creating and sending mailers that reach more customers. With it, you can design high-impact communications on your computer in less than an hour. And, if you contact us before 2:00pm, we can have them printed, addressed and despatched on the same day. Mailshots Online gives you:
- value for money – prices start at 66p per postcard
- a range of design options – our images or yours
- the choice of using your mailing list or buying one from us.
Mailshots Online
Find new customers, or contact the ones you have, with postcards and letter campaigns created on your PC. Mailshots Online is a complete mailshot package. Design, print and deliver from your desktop.
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Prices
All our prices include print, production, postage and VAT.
Mailshots Online Type of item Price
Full colour double-sided A5 postcard 66pA5 Greetings cards 96pA4 enveloped, single or double sided letter 72p -
How to buy
There are two ways to buy Mailshots Online:
- call us on 08457 950 950
- buy online. Register and pay with a credit or debit card.
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Step-by-step guidelines
Whether you’re new to Direct Mail, have a limited marketing budget, or just want the convenience of creating mailing campaigns in less than half an hour, Mailshots Online is the simple and direct way to grow your business.
Mailshots Online lets you design your own mailshot from your computer in just a few easy steps:1. Register
Register with Mailshots Online. If you need help, we provide a detailed guide to using our services when you log in.
2. Choose
Your mail piece can be a double-sided A5 postcard (half the size of an A4 sheet), an A4 letter with C5 window envelope, or an A5 greeting card (a folded A4 card).
3. Create
Once you’ve chosen your template, you can customise it with your own copy, artwork and photos or choose from our library of designs and images.
4. Attach
Once you’re happy with the look of your mail piece, you’ll need to let us know where to send it. You can do this by uploading addresses from your own customer database, or by purchasing a list from us. We mail to UK addresses only.
5. Approve
When you’ve finished, you can proof your design online before completing your order. You can even save your artwork to use again for future campaigns. If you place your order before 2pm, we’ll print all your mailshots and despatch them the same day. Otherwise, they’ll go out the next working day. The speed of delivery will depend on whether you opt for First or Second Class postage.
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Invest in good address data
Good address data is the difference between a successful campaign – and one that doesn’t deliver the return on investment you need.
Your mailing list
To submit your own address data, you can either upload a spreadsheet, or use our online entry form that’s available after you register. We’ll add these addresses to your account and, for an extra charge, cleanse the data for you. Cleansing could save you money because it costs much less to remove an address than send mail to an out-of-date or duplicate address.
Purchasing address data
If you’d like to buy addresses from us, please call our data services on 08706 004 404 to discuss the best options for your business. Or, email the data sales team for more information.
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Frequently asked questions
Search help for more answers...
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Can I use my own artwork?
Yes. We have blank templates that will allow you to upload a finished, print-ready PDF of your mail piece. If you use the letter format, make sure you don’t have any text or images in the designated recipient address area. Save your work as a PDF and simply upload it to the Mailshots Online system.
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Can I view my past orders?
Yes, all past orders can be viewed under the Order History tab at the top of the screen. Details of each order are displayed, including the address data used and a thumbnail of the final product. Just select the thumbnail to enlarge the image.
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How long does it take?
You should be able to complete your Mailshots session in less than half an hour. We suggest you complete the text of your mail piece and prepare your logos, imagery and any data lists before beginning your session. That way, you’ll be more in control of the process.
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When will my mailshot be sent?
For orders placed before 2pm we aim to print and despatch on the same day. For orders placed after 2pm, we will print and dispatch the following day. Orders placed on Saturday or Sunday will be dispatched on Monday (except Bank Holidays when it will be the next working day). You can choose either Royal Mail First or Second Class post.
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Can I buy address data?
Yes. You can buy consumer/commercial data as part of creating your mailing. By specifying the profile for your target audience, you’ll add to the quality of your campaign. The data you buy will be added to the price of your campaign.
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What results can I expect?
Your response rate can be affected by a range of different factors. For example, whether your data source is ‘in-house’ or a list purchased from Royal Mail. Better targeting can also positively influence the response rate. If it’s your own list then you evaluate it quality by determining whether it is made up of lapsed or loyal customers. Other factors include the quality of the writing and imagery, the offer your make and the action you want people to take. Do you want them to call you? Send an email or take advantage of a special promotion? Other ways you promote your business will have an impact as well.
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Product documentation
Mailshots Online Quick Guide (PDF - 151 KB)
We’ve created a quick guide to help you get started with Mailshots Online.
Last updated 26 Sep 2012
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