Information that can maximise the value of your leaflet
Accurate data about your customers is one of the most important business tools you have. Our Response Management service (ReMS) can help you capture and process customer responses like returned vouchers, forms, and cards. The result is information that can help build accurate customer profiles. You’ll be in a position to measure the success of your leaflet drop and improve the planning for your next one. Response Management can help you:
- raise awareness of your business
- increase sales
- strengthen customer relationships.
Our services are tailored to your door drop-and can be as in-depth or as straightforward as you need.
Choose from various physical response handling options. We can report on items received, counted, segmented, opened, destroyed or returned.
Capturing customer data
You can choose to capture customer data based on the format you prefer: manual or scanned (including barcode, OCR, MICR).
Improving customer data
We also offer data profiling and analysis, so you can learn more about your customers and improve your targeting.
Optional value added service
If you plan to answer your customer responses with a letter, card or prize, we can offer a fulfilment service that’s fast, accurate and efficient.
Our Response Management services are tailored to your business and the kinds of marketing you do. No two campaigns are the same, so we’ll treat your goals and needs on an individual basis.
Call us on 08456 000 098 and we’ll give you a quote. Or, if you prefer, send us an email.
If you have an account:
- Give your account team a call.
If you don’t have an account:
- Call us on 08456 000 098.
If your leaflet relies on response, keeping track of it can prove a challenge. After all, you have other projects to manage. And, lost or mismanaged customer details can detract from the success of your door drop. We have the expertise to manage all your customer responses for you. The result? You receive accurate data – while still being able to stay focused on your business.
Tailoring our services
You can decide how we manage your responses, taking as much or as little information as you want. From simple counts such as items received, items opened or items returned to sophisticated profiling tools that will build an accurate picture of your customers.
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How can customer data improve my next door drop?
We’ll help you understand your customers; where they live, what their buying habits are, their interests and their lifestyle choices. Armed with that information, you’ll be able to find a wider audience that shares the same profile.Back to top