Response services actively encourage businesses, customers and new prospects to react to your direct mail, magazine inserts and press ads. Use them to great effect for electoral communications, market research and surveys too. It’s all done with a dedicated item of mail paid through your account with Royal Mail. Choose from Business Reply Standard or Freepost Standard and enjoy the benefits of:
- free customer response
- replies by 1st or 2nd Class
- pre-printed or handwritten options
- only pay for the replies you receive
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can be personalised with your branding and logo.
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Details
Provoke a good reaction
Using Business Reply or Freepost Standard means businesses and consumers can react quickly and easily to your DM, magazine inserts, press advertisements, or surveys with a postage paid response.
Your mailing can be a letter, large letter or packet, using 1st or 2nd class delivery within the UK. Respondents can post their replies in any Royal Mail letter box and they don’t have to pay for a stamp. What could be easier?Business Reply Standard
Business Reply Standard can be used for letter, large letter or packet response on which you print a licence number and address that we supply. This enables us to deliver the mail and invoice you for the responses you receive. Choose this service if you prefer the response licence detail to be printed on the top left of the mail piece.
Freepost Standard
There are two types of Freepost Standard designs: Standard Pre-printed and Standard Handwritten.
With Standard Pre-printed, you get to pre-print the envelope with your address and Freepost licence number and then you supply the envelopes to your customers. This means that we can deliver the mail and invoice you for the responses you get back. Choose this service if you prefer the response licence detail to be printed with the return address.
Standard Handwritten gives you the opportunity to provide the Freepost address and Freepost licence number to your customer – for example a magazine advert - and they write it on their own envelopes. With this option, you bear none of the printing costs – and again, Royal Mail invoices only for the responses that come back to you.Design options for all of our services
Does someone print your envelopes for you? Be sure to pass on your licence number and design to your print supplier. Find out more in our Response Services user guide.
Do you print your own envelopes? If you prefer to produce and print your own licence number then use our Artwork generator design tool.
Note: You must have a new style alpha licence number (RRRR-RRRR-RRRR), to use the design tool. If you still have an old style alpha numeric licence number, e.g. LON123, we recommend that you update it to a new alpha licence number as soon as possible. You can move to a new alpha licence number, or get the specifications you require with an old style licence number by calling our team on 08457 950 950.
If you would like to submit your designs to Royal Mail for approval prior to printing, then please post a sample envelope to the following address:
Freepost RRCA-HGEL-BJRX
Response Services Team
Glasgow Mail Centre
20 Turner Road
GLASGOW
G21 1AA -
Prices
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Business Reply Standard
You need to pay for a separate licence for each address that items are returned to. You then pay for each reply you receive. Our licence fee will give you 12 months usage.
Cost per licence PriceThe price in this table excludes VAT, which is chargeable at the standard rate.
Business reply Standard £86Once you have your licence, you then pay a single price per response for items up to 100g. The price depends on whether you are using 1st Class or 2nd Class postage.
Items requiring hand sortation may incur an extra cost.
Letter Weight 1st Class2nd ClassThe price in this table excludes VAT, which is chargeable at the standard rate.
Up to 100g 46p 34p Large Letter Weight 1st Class2nd ClassPrices in this table exclude VAT, which is chargeable at the standard rate.
Up to 100g 63p 52p 101-250g 89p 75p 251-500g £1.22 £1.03 501-750g £1.76 £1.47 Parcels Weight 1st Class2nd ClassPrices in this table exclude VAT, which is chargeable at the standard rate.
Up to 1000g £2.80 £2.20 1001-1250g £4.452 1251-1500g £5.04 1501-1750g £5.775 1751-2000g £6.405 2001-4000g £8.663 -
Freepost Standard
You need to pay for a separate licence for each address that items are returned to. You then pay for each reply you receive. Our licence fee will give you 12 months usage.
Cost per licence PriceThe price in this table excludes VAT, which is chargeable at the standard rate.
Freepost™ Standard £86Once you have your licence, you then pay a single price per response for items up to 100g. The price depends on whether you are using 1st Class or 2nd Class postage.
Items requiring hand sortation may incur an extra cost.
Letter Weight 1st Class2nd ClassThe price in this table excludes VAT, which is chargeable at the standard rate.
Up to 100g 46p 34p Large Letter Weight 1st Class2nd ClassPrices in this table exclude VAT, which is chargeable at the standard rate.
Up to 100g 63p 52p 101-250g 89p 75p 251-500g £1.22 £1.03 501-750g £1.76 £1.47 Parcels Weight 1st Class2nd ClassPrices in this table exclude VAT, which is chargeable at the standard rate.
Up to 1000g £2.80 £2.20 1001-1250g £4.452 1251-1500g £5.04 1501-1750g £5.775 1751-2000g £6.405 2001-4000g £8.663
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How to order
To take advantage of Business Reply and Freepost, you need to have an account with Royal Mail.
Need to set up an account?
If you don’t already have one, call us on 08457 950 950.
Already have an account?
If you already have an account, call us on 08457 950 950. We will tell you how to add Business Reply and Freepost to your account. It will speed things up if you can have your Royal Mail account number to hand when you ring us.
First download, print and complete the application form. Before applying, make sure you have read and understand our terms and conditions.
Then post your application to the Response Services team at:
Freepost RRCA-HGEL-BJRX
Glasgow Mail Centre
20 Turner Road
GLASGOW
G21 1AATel: 0141 5577014
Fax: 0141 557 4868Email: response.services.admin@royalmail.com
Many of our customers have account managers
If your business has a Royal Mail account manager, contact yours and ask about how Business Reply and Freepost can work for you.
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Frequently asked questions
- What if I change fulfilment house?
- What if I move to a new address?
- What should I do if I change the design of my envelope during the licence period?
- Can my envelope design be checked before printing to avoid printing errors that could prevent me from getting the most from the service?
- Can I get help with creating my response mail piece?
- How do I apply?
Search help for more answers...
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What if I change fulfilment house?
Just set up a Diversion! That means that we send on your response mail to your new fulfilment house. We need written agreement from the new fulfilment house who will receive your mail. Send the agreement to:
Freepost RRCA-HGEL-BJRX
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Response Service Team
Glasgow Mail Centre
20 Turner Road
GLASGOW
G21 1AA -
What if I move to a new address?
You need to obtain and pay for a new licence - and let us have the following information:
- present licence number
- account number
- company name
- old address
- new address
- contact name
- telephone/fax/email.
Email to: response.services.admin@royalmail.com
Or
Fax: 0141 557 4868
Or by post to:
Freepost RRCA-HGEL-BJRX
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Response Service Team
Glasgow Mail Centre
20 Turner Road
GLASGOW
G21 1AA -
What should I do if I change the design of my envelope during the licence period?
If you change the design of your envelope that’s fine, but you’ll have to send us another proof for approval.
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Can my envelope design be checked before printing to avoid printing errors that could prevent me from getting the most from the service?
Yes. For a full check, you’ll need to post a sample envelope to the following address:
Freepost RRCA-HGEL-BJRX
Response Services Team
Glasgow Mail Centre
20 Turner Road
GLASGOW
G21 1AAHowever, for a limited check, you can email a PDF image of the envelope design to response.services.admin@royalmail.com
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Can I get help with creating my response mail piece?
Yes. Once you’ve applied and received confirmation of your new response address and licence details you can use our artwork generator
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How do I apply?
Complete an application form and return it to the Response Services Team at the following address:
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Freepost RRCA-HGEL-BJRX
Glasgow Mail Centre
20 Turner Road
GLASGOW
G21 1AA
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Product documentation
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